Real human voice. Never AI.
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Station promos, news promos and sports promos

TV Promo Voice Over A warm, trusted promo voice for TV stations, news teams and sports networks

The short answer

Anthony Pica is an American male voice actor who records TV promos from his own broadcast-quality studio in Gloucester, Virginia. He voices promos for NBC 5 Chicago every month, and his voice is on game-day promos for the Minnesota Vikings. He records news promos, topicals, station image spots, sports promos and show promos, with fast turnaround and live directed sessions over Source-Connect. Send your copy for a free quote.

Not sure yet? Ask for a short audition of a few lines from your script.

Real human voice, never AILive directed sessions over Source-Connect
Anthony Pica at his Manley tube microphone inside his custom-built vocal booth
The booth, built inside my studio
  1. Send your copyEmail the scripts, the versions you need and the deadline.
  2. Record or direct liveI record and send, or your producer directs the session over Source-Connect.
  3. Cut to airClean, edited reads with alternates and tags, named the way your editor wants them.

Promos on air

Watch the promos

A news station, an NFL team and a competition show. Different energy, the same job: get people to tune in.

Hover a video for a silent preview. Click to watch with sound.Tap a video to watch it with sound.

NBC 5 Chicago

Station spot: “Phase 4”

Station promo0:30

Calm and reassuring: a local news station telling viewers it has their back.

Minnesota Vikings

Game-day promo: “Raging Winter Storm”

Sports promo0:50

A big, building read for a home game in the middle of winter.

You’re in the Driver’s Seat

Competition show promo

Show promo2:19

A fast, high-energy sizzle for a racing competition show.

What I record

Promos I voice

  1. News promos and topicals

    “Tonight at 11” teases and same-day topicals that have to be turned around before the newscast.

  2. Station image and branding

    Image spots, “with you” campaigns and community spots that tell viewers who the station is.

  3. Sports promos

    Game-day promos, season openers and big-game tune-ins, from building and dramatic to fast and loud.

  4. Show and program promos

    Tune-ins for local shows, specials, competition shows and streaming series.

  5. Station onboarding packages

    The full set of IDs, tags, image lines and generic promo lines a station records when it takes on a new voice.

  6. Radio cuts and tags

    Radio versions of a TV campaign, plus the short tags and donuts your editor drops in.

Questions

TV promo voice over FAQ

Can you turn around same-day topicals?

Yes. Send the copy as soon as it’s written and tell me when the newscast is. Topicals get recorded and sent the same day.

Do you record late sessions?

Yes. Promo sessions often happen in the evening, and I keep time open for the stations I voice for.

Can you be our station’s main promo voice?

Yes. Tell me how many promos you run a month and what you need recorded to start, and I’ll quote per spot or a monthly rate.

Do you work with stations outside Chicago?

Yes. I record from Virginia for stations and networks anywhere. Station work is usually one voice per market, so tell me your market when you get in touch.

Can our producer direct the read?

Yes, over Source-Connect, a phone patch or a video call. You hear the booth in real time and give notes as I record.

Is this an AI voice?

No. Every word is recorded by me, a real person, in my booth.

Free quote

Send me your copy

Tell me your station or network, your market and how many promos you run. You’ll get a free quote.